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Instagram, beauty and religious/ethnic background

17 June 2022

The aim of my research project is to explore the effects of religious identity on ethnic minority women's experiences of beauty and body image on Instagram. The research involves focus groups and interviews and will take place entirely online. Participants will be invited to discuss their assumptions, emotions, and thoughts about how beauty is represented on Instagram. The discussions will be supplemented by images sourced from Instagram.

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Ethical approval

The ethical approaches of this project have been approved through the University of Stirling General University Ethics Panel. Ethics Approval Reference: GUEP 2022 0533 6483.

About the researcher

Rachel Abreu is a PhD Researcher in the Department of Communications, Media, and Culture at the University of Stirling, Scotland. Rachel's doctoral research centres on the role of religious identity in ethnic minority women's conceptualisations of beauty on Instagram. Rachel's research is guided by a postcolonial, feminist framework and seeks to highlight the voices of marginalised groups. Her key research interests are: the persisting effects of colonialism on identity formation and self-perception; the intersections between gender, race, and religion; and the role of social media in articulations of beauty and gender.

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